Google+ Business Pages – Another Thing to Keep Updated

November 8, 2011

Google+ now has business pages! What? You aren’t excited about the prospect of updating  another social media site? I feel your pain but I’m going to add a Google+ business page for my husband’s practice anyway.

I have started looking at all of these social media sites like Twitter, Facebook, LinkedIn and now Google+ as a garden that needs to be cultivated and weeded regularly in order to bear fruit. According to the experts social media does affect search rankings and we all know the importance of SEO.

There are applications that will automatically update all of your chosen social media when you post a blog or tweet but I’m not sure how effective those are in the long run if you don’t customize each site. The easiest way to get more posts on your social media pages is to get your patients and team members involved. I have a client in Georgia who does a beautiful job of keeping his patients interacting on Facebook – they write posts about how much they enjoyed their appointments!

Keep cultivating your social media garden and I’ll keep adding blog posts!

Advertisements

Blogging Vs. Social Networks

October 14, 2010

Spread the word far and wide.  You have a website, now you understand how important adding a blog can be.  What about a Facebook page or Twitter feed?

Once you have written a blog it is very easy to use the same topic (see What Do I Write About) to create short posts for your wall on Facebook or turn the key idea into a 140 character tweet.

The most important thing – keep it up!  We all get busy and get sidetracked with more “important” or more interesting things.  When it comes to the internet new content on a consistent basis wins the race.  Think of the tortoise and the hare – the most whiz-bang new website won’t get found by the search engines right away.  But a good website that consistently posts new content over a long period of time will get noticed!

Keep writing and good things will come.  If you don’t feel like writing then contact me at yourdentalblog.com to discuss your options.